Manual
Tiers Rebuilt by Hand Every Quarter
Someone exports the CRM, rebuilds the tier list in a spreadsheet, and circulates it. Half the numbers have already moved by the time anyone reads it.
Build the ladder once: Bronze through Platinum, the thresholds that qualify a partner for each rung, and the commission that rung pays. Airstride recomputes a partner’s tier the moment a deal is won, re-evaluates the whole roster on a schedule, and accrues MDF against the tier a partner has earned.
Every channel program has tiers. Very few have tiers that change what a partner earns, move on their own, or reflect what happened this quarter.
Someone exports the CRM, rebuilds the tier list in a spreadsheet, and circulates it. Half the numbers have already moved by the time anyone reads it.
A partner gets called Gold in a QBR and still earns the Bronze rate on the next deal. A badge that does not move the commission will not move behaviour.
Partners get promoted once and stay promoted. Last year’s top tier keeps drawing top-tier margin on business that stopped arriving months ago.
Rungs, qualifying thresholds, commission rates, and MDF accrual for one organisation, next to the partners closest to their next tier.
Set the ladder, attach the money, and let won deals and the scheduled sweep keep every partner on the right rung. Four moves.
Name every rung, set the threshold that qualifies a partner for it, and attach the commission percentage it pays. Keep a separate ladder for each motion, so a reseller and a referral partner are never measured on the same scale.
When a deal reaches a won stage, Airstride recomputes that partner’s tier against the ladder. If the numbers clear the next rung, the partner moves up, the new commission rate applies to what comes next, and both sides get told.
Live recompute catches the promotions. The scheduled tier sweep catches everything else: partners who have gone quiet, thresholds you edited last week, and numbers that moved without anyone noticing.
Give a rung an MDF percentage and every won deal accrues budget for that partner automatically. Funding then scales with performance instead of with whoever asked loudest at the last QBR.
Most PRMs treat channel partner tiers as a label on a partner record. Airstride wires the tier to the commission a partner earns, the funds they accrue, and a recompute nobody has to trigger.
Each rung carries the percentage it pays. Promoting a partner changes what they earn on the next deal, with no side agreement to remember.
Won deals recompute tiers as they land and the scheduled sweep picks up the rest. Nobody has to pull an export or chase a spreadsheet.
The sweep re-evaluates against a partner’s current numbers, so a tier reflects where the partnership stands today rather than its best quarter ever.
Recomputes are safe to replay. A duplicated event or a retried job never double-applies a tier change or double-accrues MDF, and every change leaves a record.
Tiering reads the deals your partners win, then hands the result to the systems that pay partners and fund them.
What channel leaders ask before they move their tier program onto Airstride. Something else on your mind?
Talk to SalesYou define the ladder for your organisation: the rungs, their order, and the thresholds a partner has to clear for each one. Airstride resolves a partner to the highest rung they satisfy, so a partner who clears the Gold thresholds lands on Gold even though the Silver thresholds also pass.
See how a tier ladder that recomputes itself changes partner behaviour: clear thresholds, real commission on every rung, and MDF that follows performance.